KM Chicago June General Meeting
Tuesday, June 17th, 2014*
8:30 to 10:30 AM
8:30 to 10:30 AM
Big Marketing: How “Big Data” is Changing Our Strategies
Panel Discussion
Panel Discussion
In cooperation with
At: Civic Opera
Building
20 N. Wacker Drive,
15th, Chicago, IL 60606
This event is free of charge for ITA Members and $10 for Non-ITA Members
* Note: This meeting unfortunately cannot
be transmitted over WebEx or Teleconference Bridge
KM professionals recognize the intrinsic linkage between
data and knowledge. The growing
fascination with Big Data naturally raises data management questions. More
importantly, for KM practitioners, how do functional parts of an organization turn
Big Data into meaningful information, and eventually actionable knowledge? This month we are linking up with the Illinois
Technology Association to learn how marketers find meaning in key Big Data
metrics and insights, as well as their approach to coordinating and collaborating
internally and externally to sow and reap greater value.
Join us for an early
morning panel along with the members of ITA in the new TechNexus space in
the Civic Opera building.
Panelists:
·
Phil Corbett, Senior Director of Corporate
Marketing, Leapfrog Online
· Steve Griffiths, VP Marketing & Product Strategy, Ifbyphone, Inc.
· Justin Waite, Director of Emerging Technology, Salesforce.com
· Tracey Wiedmeyer, CTO, In Context Solutions
· Moderator: Jonathan Salem Baskin, Managing Director + Catalyst, TechNexus
Link
to ITA’s panel discussion invitation· Steve Griffiths, VP Marketing & Product Strategy, Ifbyphone, Inc.
· Justin Waite, Director of Emerging Technology, Salesforce.com
· Tracey Wiedmeyer, CTO, In Context Solutions
· Moderator: Jonathan Salem Baskin, Managing Director + Catalyst, TechNexus
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